Evolution of multi-channel selling Earlier the need for convenience was to allow shopping online. Now, with the advancement of technology increased their demands, and today, customers prefer retailers who allows a multi-channel shopping experience. Many sellers are already gaining a competitive advantage in this year 2015, however, for those who have not yet adopted, I’m sure are experiencing a trouble in retaining customers. According to Statista, the worldwide smart-phone users is estimated to reach 2.08 billion. And, the rise of technology enforced retailers to stay up with the latest ones that allow access of their products and services in the way customers are comfortable with. Modern customers, especially the younger generation can now access any content and information they need from their own convenience using their smart phones. This means a lot to retailers. Convenience is the King! Gone are the days when smartphones only allowed customers to make purchases, compare prices, access content and reviews. Today, retailers are getting innovative with their services by that offer value to modern customers. This includes both online and offline experience, utilizing all major touch-points available considering social media and mobile too. Facts and figures about Multi-channel selling A Study by Accenture and hybris software, an Sap company, commissioned by Forrester Consulting was conducted to identify the challenges faced by middle and large market multi-channel retailer when deploying an omni-channel experience. Forrester found that that only 6% of retailers reported no significant barriers to becoming an integrated Omni-channel company. The research involved 256 US and European retail and manufacturing decision-makers who participate in digital commerce initiatives and 1,503 multi-channel shoppers. Let’s take a look at the findings: Product availability 1- 71% expect to view in-store inventory online. 2- 50% expect to buy online and pick up in-store. 3- Although half of all consumers that visit a physical store expect the sales associate to be able look up product information for them, only 39% of retailers today have enabled this capability. 4- 73% of consumers stated that they are likely or very likely to visit a local store if the retailer provides in-store product availability information online, compared with 36% of customers who would visit a store if no inventory information was available online Store pickup options 5- 47% of consumers cited that they use store pickup options to avoid online shipping costs. 6- 25% use store pickup so they can collect their orders on the day they purchase them (thus avoiding the wait for shipping) 7- 10% simply find it more convenient to pick up from a store than have items shipped to their home. Impact of innovative multi-channel selling 8- 93% of retailers cited that enabling ship-from-store had resulted in a positive or significantly positive uplift in online revenue. 9- 77% of retailers cited that enabling ship-from-store had reduced or significantly reduced their fulfillment costs 10- 88% of retailers cited that enabling ship-from-store had improved or significantly improved their customer satisfaction metrics. Multi-channel selling- Buzzword for retailers 2015..... Multi-channel selling not only has become a need for retailers, but, it allows them to stay competitive. Simply allowing customers an ability to place orders via multiple channels is no longer the win, the above statistics shows the need of modern customer’s shopping experience. Selling direct to customers using combination of multiple channels, is important. However, a multi-channel selling is not limited to brick-and-mortar store, online shops, and marketplaces. The more innovative you are with your multi-channel selling strategy, the better chance of winning the following- Additional Exposure For instance, a customers shopping on the high street pull out his phone to check for better deals on Amazon, eBay, etc. The customer may use all the above channels, but, being present on them, will reduce chances of them actually looking up for competitors. Eliminate dependency Having a single source for interacting and allowing customers to make purchases, even a single mistake can hamper the bottom line of the business. On the flip side, adopting an alternate stream of running your business and offering services will help you in your hard times. Seller better There are many products that customers still prefer to be felt and touched before buying. However, for products that does not have physical handling, will be preferred to be shopped online. Offering a multiple shopping as per your products will help you increase sales orders. Multi-channel will continue to grow As per an article on Essential Retail- according to IMRG Capgemini e-Retail Sales Index, multi-channel retailers are pulling ahead in the digital race as June online sales growth was up by 21% year-on-year for bricks and clicks players, compared to a 13% rise in sales for online-only retailers. Tips to supercharge your multi-channel selling strategy 1- Use data Foremost thing, you need to analyze and understand modern customer’s demand and their shopping behavior. Such data will make it easy to think other ways to offer a unique and demanding shopping experience. 2- Have a centralized system Many retailers are trying to be present across multiple sources using technology, but, managing them individually gives them a nightmare. A single system to consolidate all your selling sources will make it easy to track performance and make the most out of their multi-channel selling strategy. Shipping has always been a major concern for many eCommerce business owners, as mistakes in the process directly affects the bottom line of the business. The customer may be very happy with your website’s performance. However, not being able to ship their orders, accurately, can ruin the overall customer experience. An excellent customer experience is not only about delivering orders in time, but also, depends on well overall quality and experience. Below in this article, we will discuss only about those effective tips and tricks that can help you ensure a smooth shipping process for your eCommerce business Here we go: 1. Check product before packing With multiple orders to process, there are more chances of them getting goofed. So, make sure the correct products are procured and packed. Because, packing and delivering a wrong product to the customer will simply annoy them, who in turn, may spread a bad word-of-mouth about your brand. And, not to forget, those customers will never return to your site. What can you do? An inventory management system in place will ensure you can always allocate the correct product with order, which can then be packed and shipped to your customers. Another advantage of such software, it will keep inventory levels in sync across all your selling channels whenever you make sale. 2. Automate print, and labeling Incorrect shipping labels leads to an incorrect delivery, which in turn, can results to waste of time, effort and cost. This is considered to be one of the costliest shipping mistake, yet, many retailers overlook the importance of a printing labels. Ensure you pay close attention to every label that is printed and attached to the correct product, every time. What can you do? Adopting an order management software solution will help you automate your packing and shipping labels. Bringing all orders at one place, such system will allow you create and print multiple shipping labels in a click , which eliminates the risk of manual error and time waste. 3. Choose an competitive shipping solution Shipping companies differ from the each other in their pricing and quality of service, hence, many retailers find it difficult to settle with the best one. Moreover, sticking to a single shipping service can be risky, as it can lead to more costs and delays in order fulfillment. However, having an easy access to multiple shipping options, can help you choose the best ones as per the product dimensions and delivery requirement requested by your customers. What can you do? Implementing a shipping management system will help you always ship orders using the most effective and reasonable shipping services having centers across the globe. Instead of spending hours and still be confused about your choice, why not adopt such system that is already well-integrated with leading carriers that can help you connect and fulfill your customers orders effectively. 4. Have a real-time system to track shipment Last, but not the least- not keeping your customer’s in loop can frustrate them, and in case of delay in delivery they will never shop from you. Ensure your shipping service allows you real-time shipping updates, which in turn, can then provide it to your customers. Also, if there is any delay-informing your customers is way better than just keeping them in the dark. What can you do? Automating your order fulfillment service you can gain access with leading shipping solution like AfterShip that will allow you shipping updated in real-time. This way, you can take instant decisions and overcome the biggest mistake of not fulfilling your customer's order in time. Wrapping up It is difficult to eliminate shipping errors, however, practicing the above steps can surely help you lessen them down :) Ecommerce has proven be an effective source for many people who have always dreamt to have a business of their own. However, being one-of-the fastest growing industry- it becomes very difficult for many to cope up with their daily business activities. Of course, technology has made tasks easier, yet many are seen outsourcing their front-end and back-end business tasks to ensure they have more time to focus on high level business tasks. The most commonly Ecommerce services that are outsourced, includes:
Ecommerce business owners who have already outsourced their services, are no doubt enjoying it’s benefits, however, they also aware of the challenges. If you are one of them who is thinking to outsource major Ecommerce services, then below are it’s drawbacks that you need know before making a final decision. 1. Miscommunication and delays The company that you plan to outsource your Ecommerce services may be located in a different city, town, or even, country. This limits your control, and chances of errors and miscommunication arises. For instance, by outsourcing your order fulfillment process, you’ll have notify the service provider with order details, whenever a sale hits your store. And, the common mode of communication is either through phone, email, or chat. In such cases, there might chances when your order details or information does not reach the service provider in time, or is incomplete. This will automatically lead to delays, and takes time to overcome the problem. 2. Lack of monitoring Another drawback, is not being able to keep a proper track on your service provider. And, it becomes way difficult to get them back on the right part. For instance, if one you have to make some immediate changes in your marketing campaigns that you have outsourced, there are more chances- that the service provider does not receive or access the information in time. This will then lead to wastage of time and results are not up to your expectations. 3. Lack of attention Lastly, it is not only you who has outsourced your Ecommerce tasks with the provider, they will working on multiple projects with different priorities for each. There are chances, when your tasks may not be given the same priority, resulting to low performance for your Ecommerce business. For instance, you have outsourced your customer support service, and every company subscribed with the provider will have a large customer base to handle. In such situations, many Ecommerce providers will either find it difficult to cope up with each of your customer’s query, or may delay in offering a solution. And, bad customer service directly impacts the bottom line of any business, leading to an unsuccessful one. Conclusion The major benefit of this practice, it can save you from the hassle of performing major Ecommerce tasks. On the flipside, the above cons may end up eating your capital! So, consider the above points if you whenever you think of hiring an Ecommerce service for your brand. All the best :) How does it feel when you receive appreciation in front of your friends and family? Great, isn’t it? Word-of-mouth marketing(WOMM)is a similar approach in the world of online selling. As mentioned by Forbes in one of their article, a study stated that “64% of marketing executives indicated that they believe word of mouth is the most effective form of marketing. However, only 6% say they have mastered it.” Why should retailers care about word-of-mouth marketing campaign? Spending hundreds and thousands of dollars in your marketing campaigns may not bring you positive results, all time. And, unsuccessful marketing campaigns can eat your capital, badly! Word-of-mouth marketing is helping many retailers to increase visibility and brand value with no much investment, and most of the times for free. WOMM- refers to any statement that customers shares over the web(including websites, IM’s, social media) about a brand, product,or even company. But, how can you do so? Tips that can help you run a successful word-of-mouth marketing campaign 1. Encourage An awesome customer service can encourage your customers to bring out those positive feedback about your products or brand. However, it takes a lot to be convinced to spare time and write something. Therefore, the foremost thing you need to think of ways that can help you encourage more and more customers to offer reviews about their wonderful shopping experiences. So, what can you do? Start targeting those customers who have been loyal with your brand, request them to utilize some time and share the experience they had with your brand. A customer management system in place, will make it easy for you to create customer segmentation and identify the most loyal customers. An effective way is to offer promotional discounts, in return of their reviews. This way, your loyal customers will feel more encouraged and come up with some great word-of-mouth for your brand and products. 2. Engage Modern customers are more influenced by opinions shared by people who has already had an experience with a brand. And, positive word-of-mouth will help you attract new client base for your retail store. Therefore, you need to get those direct voice of your customers, that offers a sense of engagement for better results. So, what can you do? An ideal way, you can upfrontly offer an easy-to-understand survey link, that can help you get the most and come up with some really good word-of-mouth for your brand and products. Ensure your survey should be short to encourage your customers complete the whole thing with utmost interest. 3. Empower Lastly, you need to ensure that the word-of-mouth is very influencing to get shared within leading networking sites and can create a conversation around. This will make it easy to increase visibility and churn more and sales orders for your retail business. So, what can you do? Connecting with influencers of the same field and requesting them to click a picture with your product and sharing them over leading social media sites, will automatically generate interest of relevant audience and increase sales for your brand. Another cost-effective, method is to encourage your customers to come up with a picture using your product in unique ways, so as, to divert audience’s interest and encourage them to take action on-the-go. Godspeed! The idea of pop-up ads has been creating a buzz since quite a long now. However, many business owners are still reluctant to adopt this selling technique, as they fear, it would break up customers navigation flow. On the flipside, they don’t realize they are losing a huge amount of money on the table. With the advancement of cloud based technology, today, there are many ways of targeting customers in the manner they would not mind. Infusing pop-ups in their browsing experience can help you get one more chances of making them stay back on your site and take actions. Coming up with an effective pop-up ad strategy for your ecommerce website will help you make the most in holiday season 2015, which is around the corner. Let’s take a look at some very good pop-up examples that will automatically encourage you to adapt this effective marketing strategy and increase sales for your store . 1. Avoid shopping cart abandonment A first quarter report by Statista 2015 shows 77.5% of online retail orders were abandoned instead of purchasing. And, coping up with shopping cart abandon rates has always been a major challenge for retailers. Pop-up ads will force your customers to give a second thought before they leave back items in their basket, without making the purchase. Example 2. Up-selling Allowing your customers a thrill between their browsing experience will automatically encourage them stick to your site and take actions immediately. Offering pop ups ads that are of their benefits will help you get another chance of influencing their minds, who in turn, will take actions on-the-go. Example 3. Special offer notification Shoppers who land on your website will often have a product in mind that they would like to get information on or make purchases. Targeting such customers with special offers(current or upcoming ones) will create an interest in their mind, who in turn, will increase the order value by shopping more and more from your site. Example 4. Customer/Feedback In order to offer your customers what they like, you first need to know what they want. The best way is to gain direct voice of the customer. Having an ability to gain feedback, will allow you create sales opportunities by offering customers a shopping experience they like. Encouraging feedback pop-ups for your website will help you gain better insights and you can offer service as per your customer’s expectations, always. Example 5. Site abundance Regardless to the reason your customer decides to leave your site, you can attempt a one last try to avoid them from doing so. Offering valuable timely pop-ups will help you secure last-minute purchase decision. Example To sum up The dark side of pop-ups, is it can be annoying. However, offering pop-ups that can benefit customers will not only increase sales for your ecommerce business, but also, convert many of them into loyal customers for your brand. Running an eCommerce business, you’ll have to deal with hundreds or even thousands of customers who will visit your stores and make purchases. “Single customer view”- buzzword for e-commerce 2015 Not having real-insights of your customer’s information, especially when selling online, means you are losing opportunities and profit, both, for your eCommerce business. “Single customer view,” means maintaining each customer’s details into one centralized system, allowing an easy access to any of those information, whenever needed. Modern customers prefer brands that allow them an overall personalized shopping experience. Instead of doing those guesswork of what will work and what won’t, why not have a single point of access for all your customer’s information? Doing so, will automatically make it easy to track their ever-changing demands, over time.
Now, if you are one of them who is still using multiple sources for collecting and storing your customer’s details, may experience delays in accessing those information- especially whenever needed the most. This is the reason, why a “single customer view” management is proving to be an ideal for many e-commerce enterprises. Key advantages of a single customer view for your e-commerce business 1. Run effect promotional tactics The results of your promotional campaigns will depend on the ways your target your customers. Blindly offering content same for all, may not bring in great conversion rates. However, targeting your customers with content as per their liking, will help you make the most out of your marketing strategies. Practicing a single customer view, you’ll ensure all your customer’s records are stored and secured at one place, making it easy and quick to gain access to any of your customer’s history in real-time. And, having an ability to track your customer’s information when planning a promotional campaign will help you make the most out of it. 2. Cross-selling and Up-selling opportunities Another great opportunity of maintaining a single customer view, is it will allow you to frequently target your customers with products they like, or promote the ones relevant to their previous purchases. Having an ability to target customers with products they would like, can encourage positive purchase-decisions on-the-go. 3. High level customer service If you want to make customer’s stick with your brand, you need to ensure an excellent customer support, especially when required the most. And, not having easy access to your customer’s information, can lead to miscommunication, which directly affects the overall brand value. Single customer view is an ideal choice to live up to customer’s expectation, always. With all your customer’s transaction history at one place, you can take instant actions and boost customer service, day-by-day. 4. Build long-term relationship To earn loyal customers for your e-commerce company, you need to take measures to enhance relationship with them. Having all your customer’s details and purchase history, you can easily know your regular visitors and offer them content and discounts to make them feel special. This way, you get better chances of building relationship with your customers, who in turn, will become loyal with your brand. To sum up Automated customer data entry will ensure information is accurate and duplicate records are merged. A centralized customer management system will help eCommerce companies achieve a single customer view, as well as, enhance a variety of business process. As per Statista, the worldwide social commerce sales growth revenue from 2011-2015 has seen a boom from 5 billion to 30 billion US dollars. Below stats will show you the increasing growth sales growth rate generated from multiple social media platforms. Boom of social media sales- 2015 Social media sites like “Pinterest,” “Facebook” have transformed the way of selling products online. Business owners are seen to be diverting audience more towards their social networking sites compared to their own websites. For those who have yet not taken an advantage of social media for selling products just because they do not know how it work, then this article is for you. Today, we are going to explore the pros and cons of selling through social media that will help you make better decision.
Firstly, some pros 1. Cheaper marketing tactic Selling through your website, means you need to take care of those constant updates and SEO tactics to ensure traffic is diverted to your shop. And, with the increasing competition it becomes very difficult to keep your brand and products up in search results. Social media offers a ready-made customer base that make it easy for your increasing your brand and product visibility without spending much on SEO tactics. Some social media sites allow you to list products for free and charges your a nominal amount, only when your receive a sale. 2. Improve SEO ranking It takes a lot of time, effort and cost to increase your brand and product ranking in search engines. Social media sites already have millions of active users who regularly visit these sites for getting information and making purchases on-the-go. Selling through social media, there are more chances of getting more click-through rate compared to sponsored ads. The more click-through rate, the better visibility of your brand and products in search engines. 3. Immediate support When a customer visits your website and while browsing or purchasing a product, is stuck up with something. Now, if you don’t have a real-time chat system, such customers will discontinue their action due to no immediate support available. Social media channels allow business owners to respond almost instantly via real-time chat and messages, helping you boom customer service. Cons of selling through social media 1. No fixed returns on investment Sales volume generated today, may not be the same tomorrow when selling through social media channels. The rapid change in customer’s demands, make it difficult to quantify the return in investments and the importance of one channel over another. 2. Permanent site management hassle Simply listing products on social media channels and adopting an inventory management system to keep a track on them, is not all what you need to do. A dedicated commitment for managing your social media presence is a must. Responding to customer’s concern and produce regular content is one of major drawback when selling via social media. Wrapping up With more benefits that loopholes, the trick is to spend more on social media and as per an infographic by“Marketing Tech blog,”8 out of 10 SMBs prefer to use social media to drive growth for their business. Source: https://www.marketingtechblog.com/2014-statistics-trends-businesses-social-media/ Being of an artistic background is a lot of fun, and getting paid by selling your wonderful artwork sounds even more exciting. From the many platforms available, Etsy has proven to be one of the most preferred marketplace for art lovers- that makes buying and selling of handmade and vintage goods even more enjoyable. Learning that maximum sellers from Australia-United States of America are using smartphones to process business operations, Etsy has upgraded their own mobile application which is now known as “Sell On Etsy.” What you need to know about “Sell on Etsy” mobile app? Until the “Sell on Etsy” mobile app was introduced in early 2014, the Etsy app combined shopping and selling experience. With the launch of “Seller on Etsy” users from across the globe are having an access to a much higher quality experience. Key features for Etsy Users
1. Bookmark your favorites Have an ability to secure products and brands, which you always access in future for making decisions and purchases. 2. Get product recommendations as per your liking Straight-forward to use, this app is specially tailored to offer a more personalized experience. Get relevant suggestions, and enhance your purchase decisions. 3. Know when your order is out As soon as your order is shipped, gain real-time notification and track updates for every purchase made using this app. 4. Gain instant customer support Your order is stuck up, don’t worry! This app will allow you to connect directly with the shop owner to get an immediate answer for your concern. 5. Access a quicker and safer payment option Well-connected with PayPal and Apple Pay, quickly and safely make payments for every product you purchase. 6. Multiple language support With users from across the globe, “Sell on Etsy” app supports multiple language that includes German, Spanish and French. Hottest feature of Etsy app “Etsy Local”- a tool that allows it’s users to locate products and stores nearby, is now now included in the company's iOS and Android app. It holds a separate tab on the mobile app homepage. This feature offers a map that shows Etsy sellers that are available now, in the near future, or in the recent past. Etsy App compatibility Etsy offers mobile apps for the iPhone, iPad, Apple Watch and devices running the Android operating system. For iPhone users: Your device needs to be running iOS 7 or higher. For iPad users: Your iPad needs to be running iOS 7 or higher. For Apple Watch users: Available in the Apple App Store. The iPad and iPhone apps are available for download from the Apple App Store. For Android users: Your phone or tablet needs to be running Android version 2.3.3 (Gingerbread) or above. For “Sell on Etsy” for Android: Your device needs to run Android 6 version 4.0 (Ice Cream Sandwich) and above. These Android apps are available for download from the Google Play Store. Also, if you access Etsy on your device's browser, you'll see a mobile-optimized site. Wrapping up Etsy mobile app is an ideal for sellers! Offering an easiest order management flow, sellers can also gain their Shop statistics, helping to make informed decisions and stay on the top, always. Source link https://en.wikipedia.org/wiki/Etsy https://www.etsy.com Social bookmarking sites have lately proven to be an ideal traffic generator for many eCommerce business owners. Allowing an ability to gain easy access to hundreds and thousands and of potential visitors, social bookmarking websites like Google Bookmarks, StumbleUpon, Reddit, and Delicious are helping owners to attract more traffic within short time, and sometimes even within hours of their page being bookmarked, depending on the interest of your business. Today, there are hundreds of social bookmarking websites that will allow you to bookmark your products and gain traffic/backlinks. But, are still struggling to get people to bookmark you?
This article will highlight those important things to keep in mind before starting with social bookmarking sites Offer a great content on those landing pages Content marketing has always been one of the winning strategy for many eCommerce business owners. And, considering social bookmarking- the content you provide will help garner the bookmaker’s attention. For eCommerce business owners, it is always suggested to offer informational content (that can include article, reviews, etc.) rather than those standard sales offers. And, make sure the content you're offering in your landing page are informative and highly visible on your site. Work on SEO (Search Engine Optimization) Search engine optimization will improve your brand and product’s visibility, which in turn, automatically increases the chances of having an article bookmarked. For instance, if a customer is seeking for specific information and your article ranks high in search engines, the chances of bookmark is more. Therefore, focusing on SEO tactics can automatically get you bookmarked through luck. Social bookmarking icons Last, but the most important thing- is to make it easy for bookmark service to list you. The best way, is to create special links that allows easy addition of your page to a bookmark list in few simple clicks. And, make sure you don’t overpopulate social bookmarking buttons all over. In Closing Social bookmarking sites has been around since quite a while now, however, no way it's going to fade anytime soon. Instead, it is evolving - so keeping in mind the above things, make it a part of your marketing strategy, after all, it allows you free targeted traffic. Godspeed! Email marketing has been around since quite a while now, and being one of the most cost-effective method- almost every eCommerce business owners have adopted it in their promotional campaigns. There can be many reasons to send an email to your customers, however does your campaign really churn better sales for your eCommerce business? Running an email marketing campaign is easy to start, however performing the correct ones, is crucial for experiencing excellent results. So, how can you ensure you are performing the best of best email marketing campaigns for your eCommerce business? Confused! Below in this article we will highlight five must-have email marketing campaigns that every eCommerce company should abide: 1. Behavioral email campaign Running an email marketing campaign and offering the same content to all your customers will make it look alike an automated one. Bringing a life to those emails by tracking your customer’s website behavior and offering relevant content, will encourage them to engage with your brand. Also, you will automatically increase the chances of sales for your eCommerce business. Trick: Alert abandoners According to a latest research by Smart Insights, on average 84% of people who visit a site abandon their purchase before checkout, costing retailers billions in lost sales. Therefore, tracking abandoners browsing behavior and targeting them with email content that they would like, you’ll not only remind them about their incomplete purchases but also make them feel that you are concerned about them leaving your site. Great example from a leading brand 2. Personalization email campaign Gone are those when standard email content would get your customers click-through your website link. Today, modern customers expect a little more than simple way of promotions i.e. personalization. And, to make your customer’s stick with your brand, you need to offer content that has emotions. Trick: Loyalty rewards Sending personalized emails as per customer’s liking and with frequent loyalty rewards, will help you build stronger relationship every time you do it, encouraging them to stick with your brand for long. Great example from a leading brand 3. Customer service email campaign It important to offer your customers with the services they would like. You can always expect a modern customers to stay on your eCommerce site for long, if it offers a unique browsing experience. So, how can you make the most out of e-commerce website? Trick: Encourage feedback Adopting a customer service email marketing campaigns and sending an easy-to-access feedback links will give you a chance to know their ever-changing demands. This will make it easy to optimize content and offer an excellent shopping experience to every customer who visits your eCommerce store. 4. Lead generating email campaign It is always important for any eCommerce business to encourage existing customers for making repeat purchases in order to make them stick with to the brand. So, what can the most effective way to make the most out your lead nurturing email campaign? Trick: Up sell When a customer places an order from your eCommerce store, send them an email a few days later with items relevant to their previous purchase behavior. This method also known as up sell, will increase the chances of sales orders from your existing customers. Great example from a leading brand 5. Re-targeting email campaign You’ll have many customer who has made purchases earlier, however it been a long time they haven’t returned to your eCommerce store. Targeting such customers becomes equally important as they have already given you business. Re-targeting such customers can help you bring back those customers who were loyal in the past. Trick: Hard-to-deny purchase offers for dormant customers To encourage dormant customers, re-target them with email offering special discounts. And, to make even more potential, include an urgency to ensure they take actions before a specific date in order to avail such one-in-a lifetime benefit. Great example from a leading brand In Closing
Adopt the above 5 types of email marketing campaigns and tricks to use them, so that you engage your customers, encourage repeat business, and most importantly, to get your customer happy interacting with your brand and listening to what you have to say. Apart from tracking your customer’s website browsing behavior, having real-time stock scenarios will help you even more confidently send out promotional e-mailers to your customers. An inventory management system in place, will help you sync all your stock (across multiple channels) in one centralized place, allowing you an easy access to your stock happenings from anywhere, anytime. Good luck! |
OrderhiveSimple, yet powerful Archives
April 2020
Categories
All
|