This article will highlight those important things to keep in mind before starting with social bookmarking sites
Offer a great content on those landing pages
Content marketing has always been one of the winning strategy for many eCommerce business owners. And, considering social bookmarking- the content you provide will help garner the bookmaker’s attention.
For eCommerce business owners, it is always suggested to offer informational content (that can include article, reviews, etc.) rather than those standard sales offers. And, make sure the content you're offering in your landing page are informative and highly visible on your site.
Work on SEO (Search Engine Optimization)
Search engine optimization will improve your brand and product’s visibility, which in turn, automatically increases the chances of having an article bookmarked.
For instance, if a customer is seeking for specific information and your article ranks high in search engines, the chances of bookmark is more. Therefore, focusing on SEO tactics can automatically get you bookmarked through luck.
Social bookmarking icons
Last, but the most important thing- is to make it easy for bookmark service to list you. The best way, is to create special links that allows easy addition of your page to a bookmark list in few simple clicks. And, make sure you don’t overpopulate social bookmarking buttons all over.
Social bookmarking sites has been around since quite a while now, however, no way it's going to fade anytime soon. Instead, it is evolving - so keeping in mind the above things, make it a part of your marketing strategy, after all, it allows you free targeted traffic.